I run PPC campaigns on platforms like Google Ads, Facebook/Instagram Ads, YouTube, LinkedIn, and TikTok. I’m well-versed in managing different ad formats, targeting strategies, and optimizing for conversions across these platforms.

The ideal platform depends on your target audience and business goals. For B2B, LinkedIn is often more effective, while Google and Facebook work well for B2C. I can help test and analyze multiple platforms to find the best ROI.

I consider your business objectives, average cost-per-click (CPC), competition, and profit margin to set a realistic and effective budget. We often start with a test budget, then scale based on performance data.

Success is measured through specific KPIs such as Click-Through Rate (CTR), Cost per Click (CPC), Conversion Rate, and Return on Ad Spend (ROAS). I provide regular performance reports to help you clearly see the results.

I use various targeting methods including:

• Location targeting

• Demographic targeting (age, gender, language)

• Interest and behavior-based targeting

• Remarketing

• Custom audience targeting
  This ensures ads reach the most relevant and high-intent users.

I implement conversion tracking using tools like Google Tag Manager, tracking pixels, and event tracking. This allows us to accurately measure actions like sales, sign-ups, or form submissions generated by ads.

My optimization process includes:

• Regularly monitoring keyword and ad performance

• Adjusting budget allocations

• Pausing underperforming ads

• Conducting A/B testing for headlines, creatives, and CTAs

• Improving quality scores and landing page experience

Yes, I provide compelling ad copywriting and eye-catching visuals tailored to your brand and audience. The goal is to capture attention, drive engagement, and boost conversions.

Initial results typically start showing within 7–14 days. However, full performance insights—such as optimized ROAS or lead quality—are clearer within 3 to 4 weeks, depending on your ad strategy and industry.

I deliver weekly and monthly reports using Google Data Studio, Excel, or PDF format. The reports include key metrics like clicks, conversions, spend, ROAS, and performance trends for easy understanding.